This is where marketing takes a turn and we use non-mainstream marketing techniques.
On its own, a website is not the most useful marketing tool. We always suggest that you promote and showcase your website by including the web address on all your print material and business stationery, such as business cards, flyers, signage, delivery notes and invoices. And when you network or attend other events, don’t forget to mention your website to new prospects. Apply decals to your company vehicles and have the domain applied with vinyl. Use your print material to drive traffic to your website by only including essential information to grab the attention and gain the interest of potential clients and by directing them to your website for more information. This way, you can reduce the quantity, size and/or frequency of your printed material and also reduce printing and distribution costs as well as inflict less damage to the environment.